The Hibbert Group’s eServices strategy combines our industry experience in Fulfillment and Direct Marketing Services with advanced technological solutions to meet our customer demands.

Our Web technology strategy began in the early 1990s in response to marketplace globalization –– led in large part by the proliferation of internet applications. In 1996, The Hibbert Group established a Digital Technology Application and Research Center (DTARC) to advance technology in support of marketing services.

Personalization of materials is becoming more of a standard, in reality a consumer expectation because marketers only want what is relevant to solving their business problems in a format that is most convenient to use. That might be hard copy, electronic, or both. Internet solutions make customization and personalization more realistic and cost–effective than ever.

Our market2^® enterprise system provides advanced web–enabled portal technology for our customers’ ease of managing their marketing materials with the capability of ad–hoc reporting.

The Hibbert Group’s Email Marketing has the benefits of short start–up time and immediate tracking and reporting.

Because only opt–ins will continue to receive emails, you can be sure your message is being targeted to an interested audience. With coded links embedded, The Hibbert Group can track activity based on the code within each link. Personalized emails can be sent as a follow–up to initial communication. The Hibbert Group’s email marketing can be utilized as a stand–alone campaign or as part of a multi–channel campaign.

The Hibbert Group’s order2u.com^® –– on–line ordering service –– is a mature product solution. It has been thoroughly tested in the marketplace, improved over several development cycles, and successfully integrated with many client systems.

Access Marketing is The Hibbert Group’s custom web based solution that allows you to create dynamic content in real time and order print–on–demand pieces. The orders for printing and shipping of these customized marketing materials are processed through our order2u.com^® and printed at our Digital Demand Replenishment Center.

The Hibbert Group continues to advance its technology to support the marketing needs of its customers.